Get to Know Us!
Here at Wrench & Roll, we don't offer the most expensive bikes, rather we try to offer the best prices to our customers. We love being able to get to know each of you and your riding habits to find the bike that fits your needs best!
Meet The Team
Joe neumann
Co-Owner
Favorite bike accessory: Orbit tracker
Go to coffee order: Spiced chai latte
Favorite La Crosse trail: Either Nerfherder or any technical trail with plenty of large jumps & drops!
Dream biking destination: Simple answer, Wood Ward, PA
Most important equipment: HELMET! Safety first!!
Go to playlist for a ride? All out 70's & 80's!
Favorite hobby: Other than BMX, working on my build 2014 STI!
John Neumann
Co-Owner
Favorite bike accessory: Bells! Great to be heard on the trail and to add a bit of personality to any bike
Favorite La Crosse Trail: Great River State Trail! I love the ride up to stopping to grab some tasty cheesecake and then having dinner at Red Pines on the way back in Onalaska!
Favorite hobby: Homesteading & Gardening
Dream biking destination: Exploring a beautiful old sea town with bright white houses on the beach in Greece!
Kelcie!
TRavis Hoffman "T rappy Mchoy
Favorite bike accessory: Water Bottle Cage!!! :p
Favorite La Crosse Trail: Tramway BB!!
Favorite hobby: Riding my bike
Dream biking destination: French Alps or Andora
Wade!
Our Story
We’re two brothers who believe bikes should feel like freedom—not a luxury. What started as BMX rides, trail exploring, and messing around outside turned into something bigger: building a shop that brings that same feeling to our community.
Wrench & Roll has been part of the Northside of La Crosse for years, and we’ve kept that same work ethic and grit while putting our own stamp on it. We focus on quality service, honest pricing, and making sure anyone—no matter their experience or budget—feels comfortable walking through the door.
Whether you need a quick tune-up, a rental, or you’re looking for your next ride, we’ve got you.
Ride more. Stress less. Roll with us.
